press release from 06.03.2007

True to its name: The new complete bathroom range ‘4U’ with its timeless, clear design and the great range of potential combinations brings the different needs of diverse user groups to a common, attractive denominator. Tailor-made comfort solutions for single, family and senior citizen households can thus be supplied. In combination with matching bathroom furniture ‘4U’ consistently follows the popular trend of integrating bathrooms into an open-plan layout of living spaces.
„4U“: New Concept for Individual Bath Comfort

 
ISH Premiere: Complete bathroom series for diverse target groups / Perfect mix of design, quality and functionality / Personal layout solutions through diverse core range / Excep-tional accessory range for special requirements / Extensive, variable furniture programme in different surface finishes and with clever decorative motifs/
 
Frankfurt/Ratingen. Keramag has created a new dimension in individual bathroom design with ‘4U’, a highly varied, multi-combinable complete bathroom programme launched at the ISH 2007 in Frankfurt. With ‘4U’ the programme is in the name. This mid price-range series offers besides a broad core range other exceptional features for highly individualized bathroom layouts that meet the specific requirements of different customer groups. The extensive product range, characterized by a timeless, clear design, not only provides single’s and family bathrooms with comfort and functionality, but also offers older users functions that make daily hygiene tasks easier.

The core programme comprises two beautifully formed hand-rinse basins (36 and 45 cm) and four wash basins (60, 65, 70 and 80 cm). The wash basins benefit from a large oval inner basin, an ergonomic basin edge and a broad tap hole area that provides ample shelf space for depositing bathroom accessories. Additionally, a wall hung WC with completely invisible mounting, a floor standing WC combination with cistern and a wall hung bidet are available. The WC seats are removable and fitted with stainless steel hinges. They are also available with a comfortable soft-closure mechanism.

An equally practical and clever idea is the 44.5 cm wide ceramics shelf. It provides additional space for bathroom accessories and creates – if positioned between two wash basins for instance – also an interesting visual element. Two special wash basin versions, including a ceramics shelf, are also part of the range, which allow a wealth of additional and customized layout possibilities, whether standing alone or in combination: the asymmetrical wash basin of 100 cm width with shelf area on the left offers a novel look, is easily accessible from the side and can therefore comfortably be used from several sides. The same applies to the narrow wash basin (52 cm) with particularly high projection. All sanitary objects are available in ‘White’ (Alpin) and can optionally be supplied with the dirt-repellent ‘KeraTect’ glaze.
 
A spacious acrylic bathtub measuring 180 x 80 cm that can be combined with a shelf, complements the ceramics range. It is available as a right or left-hand-sided version. The particular finesse here: The optional shelf, which can be integrated into the base, comprises a step that can be swivelled out to allow young and old easy access into the bathtub.
 
The comprehensive ‘4U’ bathroom furniture range enhances the ‘living space’ character of the bathroom. It comprises in addition to vanity units (40 and 60 cm) and side cabinets also a tall cabinet and two lighting mirror elements with adjustable mirror faces and tray. A drawer unit on wheels functions as a foot stool, enabling youngsters to use the wash basin and providing additional storage space. The white core body of any element can be combined with doors in ‘white’ or in a ‘bride light oak’ wooden finish. Special or individual nuances can be added through the use of internally coloured doors or with
stylized floral motifs.
 
Further information about ‘4U’ can be obtained from Keramag, Keramische Werke AG, Export Department, P.O.B. 10 14 20, 40834 Ratingen, Germany.



News 2007

„4U“: New Concept for Individual Bath Comfort

„Era“: Cool Luxury with a Hint of Opulence

„Xeno“: New Bathroom Design for Purists

„Flow“: Makes Bathing a Real Treat

„Renova Nr. 1“: Yet More Bathroom Comfort through New Furniture Range

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